Designing a Data-Driven Decision-Support Platform
UX DesignUI DesignAgricultureFrance
www.seedchoice.comABOUT
Myvar is an online decision-support tool helping French oilseed producers select the most suitable seeds based on regional and agronomic criteria. I led the UX/UI design of the platform, with a strong focus on clarity and usability.
CHALLENGE
Transform complex agricultural data into a clear and accessible user experience for people with varying levels of digital literacy, while delivering reliable and actionable recommendations.
DESIGN SOLUTIONS
A clean, clear, and intuitive interface, designed to highlight essential data and key features, supporting informed decision-making while ensuring a smooth and efficient user experience.
IMPACT
The tool simplifies access to complex information and supports more informed and sustainable decision-making. Early user feedback highlighted the clarity of the interface and the practical value of the recommendations.
Desktop views of Myvar's decision-support tool for French oilseed producers, combining agronomic insights with clear and structured data presentation.
Mobile wireframes showing the structure and user flow of the decision-making tool.
Responsive design views ensuring smooth access to key features and insights across all screen sizes.
Tablet views of the platform, striking a balance between readability, usability, and data complexity.